Text

Analisis dan Rekomendasi Kualitas E-Commerce Menggunakan Metode Servqual dan Webqual

---

ABSTRACT
E-commerce is the use of communication networks and computers to carry out business process. The use of e-commerce in Indonesia is growing rapidly, seen from the increasing number of buying and selling or online shopping sites. It is necessary to measure the quality of e-commerce to maximize the potentials to improve the quality of e-commerce. This research examines the extent of user satisfaction in using e-commerce services. The e-commerse examined in this research are Shopee and Lazada. The method used is the Webqual method with information quality variables, interaction quality and usage quality and Servqual method with service quality variables with 70 respondents. The overall analysis of the questionnaire distributed showed that Shopee is better than Lazada as e-commerse based on user satisfaction.
Keyword : E-commerse, Webqual, Servqual, User satisfaction.

---

Ketersediaan

Informasi Detail

Judul Seri

Tugas Akhir Mahasiswa Tek. Informatika

No. Panggil

1961-023

Penerbit

Padang : FTI ITP., 2019

Deskripsi Fisik

54 Halaman, Size:1,76 Mb

Bahasa

Indonesia

ISBN/ISSN

2014610027

Klasifikasi

NONE

Tipe Isi

text

Tipe Media

computer

Tipe Pembawa

other (computer)

Edisi

20192

Subjek

-

Info Detail Spesifik

-

Pernyataan Tanggungjawab

-

Informasi Lainnya

NIM

-

Versi lain/terkait

Lampiran Berkas

Komentar

---

Anda harus masuk sebelum memberikan komentar